Humanity Code: A Store the Size of a Machine

A gym clothing brand turned a vending machine into a sales channel that runs without staff or a shopfront.

Not Just Snacks

Vending is usually assumed to mean drinks and chocolate. It doesn't. A machine is a small retail unit, and it will sell whatever fits in it.

Humanity Code sell gym clothing. They wanted their product in front of people at the moment they'd actually want it, without signing a lease or paying someone to stand behind a counter.

The Setup

They rented a machine from us and stocked it themselves with their own range, sized and laid out for the products.

The unit is wrapped in Humanity Code branding, so it reads as their store rather than a vending machine carrying their stuff. Customers pay by card at the machine.

A Retail Point Anywhere

It opens when the location opens, needs no staff, and can move if a spot underperforms. For a brand testing a new area or a new audience, that's a far shorter commitment than a retail unit.

The Same Model for Your Brand

Apparel, cosmetics, accessories, tech. If it fits in a machine, it can sell from one, and the machine can be built and branded around how you want it to look.

Talk to us about renting a machine for your brand.